FS1’s daily gambling show will return from hiatus on Monday, July 27. When the show last wrapped, it was called Lock It In. When it returns, it will be rebranded as FOX Bet Live.
Most of what viewers see on FOX Bet Live will look familiar. Rachel Bonetta will still be the show’s host, and the panel will still include Todd Fuhrman, “Cousin” Sal Iacono, and Clay Travis.
The new name ties FS1 directly to the FOX Bet app. FOX became the first major US broadcast network to get into the sports gambling business in 2019, when it announced a partnership with Stars Group, which owns PokerStars.net. The company was later acquired by Flutter Entertainment, the parent company of FanDuel. The app launched in September of 2019 in New Jersey and Pennsylvania. It expanded into Colorado in May.
In addition to the new name, the show also gets a new time slot. FOX Bet Live will air at 4 pm instead of 4:30 on the East Coast.
“As sports begin to return, we couldn’t be more excited to bring television’s first sports betting show back to the airwaves as FOX Bet Live,” Charlie Dixon, FS1’s Executive Vice President of Content said in a press release. “While the show will continue to provide the same entertaining and informative opinions, we’ve taken the opportunity to align more closely with our partners at FOX Bet and we look forward to bringing viewers the latest sports wagering news and information.”
