Red Apple Media is attempting to grow its reach outside the tri-state area. The company has named Frank MacKay as President of its Long Island Division, helping to expand Conservative Talk 770 WABC New York and 107.1 WLIR Hampton Bays.
John Catsimatidis, Chairman/CEO of Red Apple Media and 77 WABC Radio, purchased WLIR 107.1 to grow the reach of 77 WABC Radio to the east end of Long Island in 2020.
Furthermore, MacKay is familiar with the market the Long Island market. The chairman of the Independence Party of New York State has hosted a daily show on JVC Media’s “LI News Radio” 103.9 WRCN Riverhead since 2012 that was also syndicated to JVC’s Florida markets.
“Frank MacKay has longstanding knowledge of Long Island media, government, and politics, which will be an asset to this station. We are excited to expand and enhance 77 WABC Radio’s presence on Long Island,” Catsimatidis said in a statement relayed by Radio Insight.
After two years of securing the station, the company is beginning to garner an audience outside the city. Catsimatidis adds that MacKay’s background in radio and television made him the ideal candidate for Red Apple Media.
“Frank Mackay has been a longtime fixture on television and radio,” the statement said.
“Throughout his award-winning career, MacKay has conducted over 5,000 interviews with high-profile individuals, ranging from professional athletes and celebrities to Presidents of the United States, Speakers of the House, and Senate Majority Leaders.”
Eduardo Razo is the Assistant Content Editor for BNM, which includes writing daily news stories on the news media industry. He can be found on Twitter @eddierazo_ or you can reach him by email at eddie1991razo@gmail.com.
