KFI-AM 640 has seen a resurgence and continues to be a force in talk radio, despite not sticking to the mostly conservative outlook of most AM talk stations. Program Director Robin Bertolucci says the formula for success has been simple.
“Our hope is that any time you tune in, you are not only informed but you are also entertained,” Bertolucci told the Los Angeles Daily News.
In the latest Nielsen ratings, the station finished third overall in the lucrative Los Angeles market. It garnered a 4.8 share.
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“I am super-proud of the KFI team,” Bertolucci added. “In addition to being #3 overall — and the top-rated news or talk station — we are so happy to be the most streamed station on the iHeart app.”
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