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MediaCo’s Estrella Media has revealed a new partnership with Zeno Media. This collaboration will introduce two HD2 Spanish radio brands in New York.
Regional Mexican station “La Buena 97.1” and Spanish AC “Luna 107.5” both made their debuts in July. These stations are also accessible through the EstrellaTV web platform and apps developed by Zeno Media.
“Building on our successful partnership with Estrella Media in developing and monetizing mobile apps, we are happy to collaborate again on the launch of the La Buena 97.1 HD2 and Luna 107.5 HD2 apps,” said Nikols Latuff, VP of Growth at Zeno Media. “These new platforms not only deliver content that deeply resonates with New York’s Latino community but also offer exciting opportunities for monetization, expanded reach engagement.”
La Buena 97.1, known as “La Que Toca Puras Buenas,” offers a diverse selection of genres, including Cumbia, Sonidero, Banda, Norteño, and Ranchero.
Luna 107.5, “Donde Viven Las Estrellas,” features a combination of Latin Pop and romantic music from the 1980s to the present day. Listeners can hear artists such as Luis Miguel, Juan Gabriel, and Maná on Luna 107.5, which will also serve as the official Spanish-language radio partner for the New York Jets.