Audacy’s 100.7 The Wolf (KKWF-FM) in Seattle has a new morning show. “Ellen & Aaron,” featuring Ellen Tailor and Aaron Crawford, airs weekdays from 6–10 a.m. PT.
What We Know: The new show pairs two well-known Northwest voices. Tailor returns to The Wolf after a run at Fox 13, where she served as morning features reporter since 2018. Crawford brings an active touring resume — over 200 performances in 2025 alone — and already hosts the station’s “Cascade Country” on Sundays. Army veteran Captain Ron Koons serves as executive producer.
What They Said: Brand Manager Drew Bland set the tone early. “With Ellen’s established rapport and Aaron’s local stage presence, this show is a celebration of everything our community loves.”
Tailor added, “It felt like adding something new and creatively fulfilling to a life I already loved.” Crawford was equally enthusiastic: “I can’t wait to be part of the way the Great Northwest wakes up.”
What Remains Unclear: The long-term competitive strategy behind the move hasn’t been detailed. Additionally, how the new pairing reshapes The Wolf’s overall brand identity remains to be seen.
What It Means: Audacy made a strategic move hiring local talent to offset the rest of their syndicated programming. Time will tell if the new morning show can make enough local impact to matter.
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Bethany Kent is a Music Radio Editor for Barrett Media. She spent nearly 20 years bringing radio to life on stages, across the airwaves, and through unforgettable listener experiences. Her career spans local markets including Providence, Philadelphia, and New York City, most recently serving as National Director of Music Initiatives for Audacy. From producing major live events like HOT 97’s Summer Jam to leading strategic national marketing initiatives, she has built a career at the intersection of music, media, and culture. She can be reached at bethany@barrettmedia.com.
I really don’t like either of them. She sounds winy. I am switching to Hank FM 101.5. Good bye to the Wolf!!