With primary season in full swing, major national pollsters have stepped into their cyclical period of prominence, trying to predict - or for some, shape - the trend of electoral opinion.
"There's a tendency that businesses have to hold things close to the vest... David and I don't believe that's a good strategy. Telling our story is important for everyone involved with Locked On."
What piece of information, what opinion, what story did you share that someone felt so moved by that they'd bring it up with a coworker or fire off a text about it? If the honest answer is "I don't know," that's the problem worth solving.