The political advertising world is about to spend nearly $2 billion between Labor Day and the 2024 election, new AdImpcat data shows.
Tight Senate races...
"The uniqueness of that was super appealing to me, as opposed to just a regular news program where you're just talking at viewers. I think where media is headed, too, in terms of the future."
"It would be so easy in my chair to say, well, then we're just doing the same thing on both because I can save myself, you know, five extra meetings a week if both stations are virtually duplicate. But we don't do that here. "