Both can get more attention in the marketplace by doing things differently, generate positive energy, and most importantly, generate legitimate content people might actually want to see and hear.
This shouldn’t take much time and, in fact, might add to the on-air conversation. The host can give real reasons why some of the polls about your market’s midterms are good or bogus, beyond “How can Candidate X be ahead?” or “You can’t believe any of the polls.”