BSM Staff

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The Volume, FanDuel Partner For Live Events

Television BSM Staff BSM Staff -
SNAPS with Aaron and T-Bob of The Volume held a live event Thursday at Walk-Ons in Baton Rouge, with FanDuel serving as a partner...

95.3 WDAE Resets Weekday Lineup

Radio BSM Staff BSM Staff -
"I want to let all my fans know that I was just informed that I will no longer be working at iHeart," Beckles said.

Nick Wright: Dan Patrick Told Me I Could Accept His Marconi Award

Radio BSM Staff BSM Staff -
"Dan, hand to God, I rushed the stage! And right before I got there, some dopey radio exec was like 'I'm here to accept on Dan Patrick's behalf' and I was like 'That's not what Dan would want! He would want me to go up there.'"

Kenny Mayne Joins Peacock’s Exclusive Notre Dame Game

Television BSM Staff BSM Staff -
"He and current Rams running back Kyren Williams, who played his college ball in South Bend, will join Kathryn Tappen for the pre-game, halftime, and post-game shows."

Tyler Polumbus Joining Altitude Sports Radio

Radio BSM Staff BSM Staff -
“He’s more than just a former player, he’s a respected member of the community who’s excelled both on the field and in the broadcast booth."
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Breaking

Why Gordon Borrell Investigated the AI Disconnect Between SMBs and Media Sellers

Features 0
"We're all in the advertising and marketing business, in the small niche world that we live in, and we think, 'Oh yeah, use it to make a headline, use it to write copy or do a summary of something.' And yeah, they're using it for that. But it's a remarkably small percentage. And they're also not using it to any great extent right now for marketing and advertising recommendations."

20 Brands in 20 Days: Chris Malone, KJLH Los Angeles

20 Brands in 20 Days 0
"The fact that we're able to be so deep in our scope, it creates loyalty and passion with our listeners."

Why iHeartMedia Should Drop the Non-Compete Fight With Former KXnO Talent

Columns 0
"iHeartMedia would be best served by dropping its contention over a non-compete breach and allowing Roberts and Strain to move forward. Doing so wouldn't diminish the company's contractual rights. It would demonstrate something far more valuable: perspective."

If YouTube No Longer Has Measurement Standards, Why Should Broadcast Media?

Columns 0
This isn't a fair fight, and it never really has been. Broadcast radio and television didn't just bring a spoon to a knife fight here. It brought a feather duster to a bazooka battle.