BSM Staff

10511 POSTS

NBA Playoff Ratings Hit 8-Year Highs

"At 3.71 million, the average audience for games this postseason is up 14% from last year. It is up 4% from 2019, the last time the playoffs started on time."

Greg Hill to Jeff Van Gundy: ‘You Sounded Like You Were on the Bucks’ Payroll’

"After a pregnant pause, Van Gundy answered through laughter, throwing a zinger right back at Hill and crew."

99.7 The Fox Becomes New Carolina Panthers Flagship

"The new deal represents a return to The Fox for the Panthers. The station was the team's flagship from 2000 through 2004."

Indiana Sports Talk Station Set To Flip Formats

"The promos say that station owner Woof Boom Broadcasting is “building a new radio station for Muncie and Delaware County”.

Women Downloading Sports Betting Apps Faster Than Men

"Mobile sports betting apps saw a massive increase of over 4.6 million new female users in 2021. That represents a 115% increase, year-over-year."

Breaking

Why Gordon Borrell Believes Digital Is Winning Over Local Advertisers

“It comes with statistics. You place a radio ad, and the station can’t tell you how many people heard it, how many people liked the ad or liked the program.”

Why Heidi Raphael Returned Home to Lead the New York State Broadcasters Association

“I have met and worked with so many wonderful people. I don’t take that for granted. I’m grateful every single day.”

Bru’s Rocket Ride: From Polka Hour to Coast-to-Coast Radio

"It was one of those places where I really got to mess up and find my voice,"

MLB Network’s Intentional Talk Reversal Proves Connection Is Media’s Most Valuable Currency

"Intentional Talk has become, and continues to be, your favorite baseball player's favorite baseball show."