"The Buccaneers’ 20-19 win over the Texans averaged 17.4 million viewers across ABC, ESPN, ESPN Deportes, and NFL+, according to Nielsen fast national data. That figure makes it ESPN’s most-watched Week 2 game since 2008"
"When we go back to 2024, Donald Trump was making lots of podcast appearances. That was easy to watch and monitor. It was very easy to compare his appearances with those of his opponent, Kamala Harris. That’s one of the reasons we’re probably not seeing as much hubbub about it this year.”
“The role of modelling is not to replace measurement, but to enhance it. By extrapolating listening from Radio Local+ to virtual respondents, we can provide better insight into reach and frequency, resulting in better value for the radio industry.”