David Hill

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David Hill serves as a Music Radio Editor, Columnist and Features writer for Barrett Media. A radio lifer with more than 30 years behind the mic, in the control room, and in the program director’s chair, David's career spans influential stops at brands such as WIYY 98 Rock, WBAL-AM, and 99X. He has worked across multiple formats and ownership groups, including iHeartMedia and Cumulus Media, developing talent, breaking music, and navigating every major industry shift from diary to PPM and terrestrial dominance to streaming disruption. When he’s not writing or analyzing the industry, Dave runs The Tune Farm, a marketing firm built to help artists and brands grow audience the same way great radio always has—by creating connection, not just impressions. He can be reached at David@BarrettMedia.com.

TJ Johnson Returns to K99.1 Dayton Country Radio

"He knows this market, he knows radio, and he brings a great energy to the evening."

Shreveport Radio Leadership Changes: Hanson and Cannell Moves

"He knows radio, he knows this market,"

Edison Research: AM/FM Dominates Ad-Supported Car Audio

"Advertisers chasing young listeners therefore still find most of them on broadcast frequencies."

Radio Programming Strategy: Chris Shebel’s Format Blueprint

"It's heavy on gold." That's crucial because Palm Springs' radio audience is predominantly 50 and older. The music serves them, not some mythical club demographic."

AudioGraph Changes Radio Attribution Game Entirely

"(It) aligns more closely with digital buying and measurement standards."

Breaking

Bill Simmons Wants ESPN To Keep Troy Aikman, Joe Buck Together: “Just Be In Mutual Hatred”

"I want them to stay together and just be in mutual hatred."

News/Talk Remains America’s Top Radio Format in 3rd Quarter, Nielsen Data Shows

News/talk accounted for 22.1% of all AM/FM station streaming among adults 18 and older. Among the 35+ demographic, that figure increased to 24.2%.

Pew Research: 55% of Americans Say News Media Has Too Much Political Power

Views on traditional news organizations differ considerably along party lines.

BetUS Casino Teasing New Program Potentially Tied To Dianna Russini Media Return

"Russini resigned from The Athletic this spring after Page Six published photos of her with Patriots head coach Mike Vrabel. Now, several outlets are confirming she is poised for a comeback as soon as next week."