David Hill

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David Hill serves as a Music Radio Editor, Columnist and Features writer for Barrett Media. A radio lifer with more than 30 years behind the mic, in the control room, and in the program director’s chair, David's career spans influential stops at brands such as WIYY 98 Rock, WBAL-AM, and 99X. He has worked across multiple formats and ownership groups, including iHeartMedia and Cumulus Media, developing talent, breaking music, and navigating every major industry shift from diary to PPM and terrestrial dominance to streaming disruption. When he’s not writing or analyzing the industry, Dave runs The Tune Farm, a marketing firm built to help artists and brands grow audience the same way great radio always has—by creating connection, not just impressions. He can be reached at David@BarrettMedia.com.

Mix Mornings Raleigh Loses Bryan Lord and Sarah King

"I'm ready to spend more time with my family and pursue the next avenue in my life."

94.1 WHJY Morning Show Hosts Announce August Retirement

"Few morning shows anywhere survive 36 years in the same market, let alone at the same station."

Bobby Bones Show Loses Key Cast Member This Week

Morgan has announced her departure from The Bobby Bones Show. She is leaving after nearly 10 years on the program and 11 years with...

Ebro and Rosenberg’s Podcast Erupts in On-Air Insults

"The two eventually discovered they were simply using the phrase "money to invest" differently. "

Spotify, TikTok, and Radio Still Can’t Crack Discovery

Here's a question worth sitting with. After thirty years of technological advancement, billions of dollars in platform development, and more music available to more...

Breaking

Is Disney+ the First Step Toward a Super Bowl Paywall

"The Super Bowl is still free. Enjoy it while you can. Someday, the most expensive part of your Super Bowl party might not be the beer, the wings or the ridiculous price of guacamole."

Why College GameDay Is a Blueprint for News/Talk Radio Success

It’s about belonging. Viewers feel like they’re part of something bigger than themselves. The best News/Talk stations create that same feeling. They become a gathering place for listeners who share common interests, concerns, passions and experiences.

How KUTX Turned Connection Into Ratings Success in Austin

“People will say, ‘I don't like that one song you're playing,’ but they don't leave because they want to know what's coming up next.”

Miller Night Football Reveals the Chaos Behind Dennis Miller’s Monday Night Football Run

"Dennis Miller did not become a great football broadcaster. What he did do was briefly bring back the luster of Monday Night Football in all its brilliant glory."