Jim Ryan

101 POSTS
Jim Ryan is a Music Radio columnist for Barrett Media. In addition, he runs Jim Ryan Media LLC, a consulting company which assists major market radio brands and top talent including national radio personality Delilah. Prior to relaunching his consultancy in 2025, Jim spent 15 years with Audacy/CBS Radio, serving as SVP of Programming. Among his responsibilities included programming WNEW-FM and WCBS-FM.  His career includes additional programming stops in Los Angeles, San Francisco, and Houston. Jim was voted the #2 PD of 2024 in Barrett Media's Top 20 series in the AC category. He can be reached by email at Jim@JimRyanMedia.com.

Why Impact Matters More Than Your Ratings Performance

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At this time of the year, I like to look back at the goals I set personally and professionally, and plan for the new...

The Lesson Every Radio Host Must Learn: Knowing Your Brand

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"No matter what kind of show you are doing, you need to ask 'what is the listener expectation?', and 'what is MY brand'?"

Why Top 40 Radio Has So Few Hits in 2025

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"When 60% of your playlist is made up of the greatest songs from the 90’s through 2023 it takes a lot to stand out."

Why Radio Programmers and Their Teams Need to Be Listener Obsessed at Live Events

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"The entire staff of your station needs to be listener obsessed at every event you participate in."

What Every Radio Programmer Should Know About Nielsen’s PPM Heavy Listeners

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"When you see a number like 8,000 you know you’ve hit the jackpot."
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Breaking

Howard Stern’s HBO Max Deal Is a Win for Everyone Involved

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Audio built Stern's legend, yet television extends it to a generation that discovers shows through streaming platforms rather than satellite dials.

When Artists Die: Streaming Data Tells the Story

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"The genuine shock of losing someone whose voice shaped your entire life. That can't be planned. That's real."

Salem Media’s Allen Power Reflects on 50-Year Radio Career Before Retirement

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"It's bittersweet. What I will do is just be grateful. I'll be grateful for the 26 years with Salem, and the 50 years in the business, and the wonderful people that I've worked with."

How Freezing Cold Takes Turned Sports’ Worst Predictions Into An Entertainment Phenomenon

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"I was only going to use it to mess with people. I did not plan on it being big at all. But it lends to what I do, which is find stuff. And because it’s sports, it makes it that much better for me."