Revisiting the Z100 Formula That Changed Radio
Scott Shannon always said, “The greatest radio stations are created on a typewriter.” Sadly, that’s an area where many stations miss the mark these days.
What Jerry Cesak Taught Us About Going Big in Radio
If you want people to think about your station or your show, you need to do big things that people will talk about.
Redefining Classic Hits in the Streaming Era
Play what is expected from your brand, but also offer a variety that surprises.
Why Impact Matters More Than Your Ratings Performance
At this time of the year, I like to look back at the goals I set personally and professionally, and plan for the new...
The Lesson Every Radio Host Must Learn: Knowing Your Brand
"No matter what kind of show you are doing, you need to ask 'what is the listener expectation?', and 'what is MY brand'?"