John Mamola

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John Mamola is Barrett Media's sports editor and daily sports columnist. He brings over two decades of experience (Chicago, Tampa/St Petersburg) in the broadcast industry with expertise in brand management, sales, promotions, producing, imaging, hosting, talent coaching, talent development, web development, social media strategy and design, video production, creative writing, partnership building, communication/networking with a long track record of growth and success. He is a five-time recognized top 20 program director in a major market via Barrett Medi's Top 20 series and has been honored internally multiple times as station/brand of the year (Tampa, FL) and employee of the month (Tampa, FL) by iHeartMedia. Connect with John by email at John@BarrettMedia.com.

YouTube Tops Streaming Platforms Earning Global Streaming Ad Growth

"Marketers are recognizing the value of platforms where consumers are spending more of their viewing time, particularly environments that can deliver both scale and measurable business outcomes."

MLS Reports Viewership up 62% Year Over Year at FIFA World Cup Break

"The growth we’re experiencing this season reflects the consistency and momentum MLS has built over the last three years."

Nielsen Executive Admits More Change Needed To Address Future of Diary Use in Markets

"We have some additional hills to climb. We do need to think about something that’s more substantive change to be able to address these issues."

Can Podcasts Be Defined Better for Advertisers in 2026 and Beyond?

"Audiences aren’t sitting around wondering whether they’re consuming a podcast, a video show, a digital broadcast, or creator content. They’re just hitting play."

ESPN Digital, Social Earns Strongest Month Yet Reaching 82% of U.S. Adults

"Across ESPN Digital, YouTube, and social platforms, total unique fan reach jumped 8% compared to April 2025 — growing from the 196.6 million reported in March."

Breaking

Joe Davis, Former Salem Media COO, Dies at 82

"He was our guide, our anchor, and our greatest supporter. I am a better man and a better father because of his example."

Ernie Johnson Hopes His Retirement Doesn’t Mean the End of Inside the NBA

"I would hope that they could continue the show in some form. And there are plenty of great studio hosts out there who could do what I do."

Ben Stevens Elevated To Full Time Co-Host of “D-Fish & Decker” at 97.1 The Fan

"Stevens has been a rotating fill-in host since 97.1 The Fan launched in May."

Borrell Associates: Digital Advertising Will Reach 80% of Local Ad Spending by 2030

Borrell Associates projects that figure will climb considerably over the next four years as the industry undergoes what it describes as a "great reshuffling."