John Mamola

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John Mamola is Barrett Media's sports editor and daily sports columnist. He brings over two decades of experience (Chicago, Tampa/St Petersburg) in the broadcast industry with expertise in brand management, sales, promotions, producing, imaging, hosting, talent coaching, talent development, web development, social media strategy and design, video production, creative writing, partnership building, communication/networking with a long track record of growth and success. He is a five-time recognized top 20 program director in a major market via Barrett Medi's Top 20 series and has been honored internally multiple times as station/brand of the year (Tampa, FL) and employee of the month (Tampa, FL) by iHeartMedia. Connect with John by email at John@BarrettMedia.com.

The Disconnect Between NAB Week and Realities of Sports Broadcasters

"Technology should push broadcasting forward. It should make great storytellers better, not make storytellers optional. That’s the feeling I carried with me from my time in Vegas two years ago, and still have today."

If Sports Leagues Found a Loophole, So Should Others With Prediction Markets

"Advertising categories were never about clean lines. They were about how many lines you could draw — and how long you could get away with pretending they mattered."

Why Early Netflix Data Could Have Sports Podcasts Hitting Pause

"Seeing these early results after such a sports-heavy quarter should raise some concern within the walls of both The Ringer and Barstool Sports."

Tricia Whitaker’s Career Shift To Apple TV Mirrors MLB’s Streaming Revolution

"I understand there’s narratives about where to watch the game, but that’s the industry right now whether people like it or not."

Michele Steele Reflects on Her Pivot From ESPN to Big Ten Network

"I was not done with sports when the chapter at ESPN ended. I was actively thinking what the next chapter certainly would look like."

Breaking

Why is ESPN Silent as Troy Aikman and Joe Buck’s Potential Breakup Overshadows Its First Super Bowl?

"When high-profile relationships fracture and significant dollars are involved, sometimes a mess is unavoidable."

Election Night 2026: What 10 Top News/Talk Programmers Tell Their Staffs

“Success on election night comes from the prep that is done before that day."

Buzz Brainard is Not a Radio Guy And It Works

"They call in Monday through Thursday, and then they show up on Friday. And it's always all about them."

Every Day Is Election Day in Rock Radio

"Rarely does one preset satisfy 100% of a listener’s wishes."