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John Mamola

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John Mamola is Barrett Media's sports editor and daily sports columnist. He brings over two decades of experience (Chicago, Tampa/St Petersburg) in the broadcast industry with expertise in brand management, sales, promotions, producing, imaging, hosting, talent coaching, talent development, web development, social media strategy and design, video production, creative writing, partnership building, communication/networking with a long track record of growth and success. He is a five-time recognized top 20 program director in a major market via Barrett Medi's Top 20 series and has been honored internally multiple times as station/brand of the year (Tampa, FL) and employee of the month (Tampa, FL) by iHeartMedia. Connect with John by email at John@BarrettMedia.com.

How Scott Hanson Is Guiding ‘RedZone’ Through Changing Times With NFL Media

Features John Mamola John Mamola -
"To the extent that Disney [ESPN] was interested in the RedZone aspect of this, they're interested in it because it's a galactic success. In show business, you don't mess with a success"

What Barstool Sports’ Anniversary Should Teach Sports Radio Talent

Columns John Mamola John Mamola -
"The message for sports radio talent is urgent: adapt or risk obsolescence. Use the tools available. Promote and amplify your message. Get social. Your niche doesn’t live on your timeline—it lives on your audience’s"

NFL Week One Sports Media Winners & Losers

Columns John Mamola John Mamola -
"The first weekend reminded us why the NFL dominates our attention: incredible athletic feats on the field, high-stakes narratives in the broadcast booth, and experiments with media delivery that keep even seasoned fans intrigued"

Toast to 10: Sports Radio Program Directors Celebrate Barrett Media

Features John Mamola John Mamola -
"While the industry faces many challenges of yesterday and today, Barrett Media has supported those in positions of power to think differently, be recognized, and create community for a better tomorrow"

How YouTube Stole From Sports Radio’s Playbook for First NFL Free Broadcast

Columns John Mamola John Mamola -
"Hey sports radio, YouTube is taking away your best messaging!"
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Breaking

2026 Radio Mercury Awards Spotlights Audio Advertising’s Most Creative Campaigns

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"Great radio creative begins with great writing."

Approaching The Summit: Justin Johnson, 98Rock

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"The second you think you've got radio figured out, everything changes, and you know nothing."

‘Inside the NBA’ Lost Some Spark Through No Fault of It’s Own on ESPN

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"The biggest lesson from Inside the NBA's first season on ESPN isn't that the show suddenly became less talented, less entertaining, or less insightful. It's that audiences can't engage with a show they rarely see."

Should Radio Go Commercial-Free on the 4th of July Weekend?

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"Commercial-free beach afternoons would sound awesome."