News/Talk Programmers Can’t Let Music Be Their Downfall
For years, program directors have allowed hosts and producers to pick out these transition pieces that define the station. It’s a terrible idea.
A Note to News/Talk Hosts: Stop Reading
The last time you had coffee with a friend, did you read to them? No. You had a conversation.
Fox News Shouldn’t Be the Standard For News/Talk Radio
Fox News has about 1% of the U.S. population watching...If you can live on 1% of your community listening to your station, keep it up.
The 2024 Campaign Season News/Talk Playbook
This is your show. Don’t get caught up in the campaign before your audience is actually really interested.
6 Tips For Dealing With Publicists
I’ll give you my rules for the people slinging guest pitches.