Pete Mundo

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Pete Mundo is a weekly columnist for Barrett Media, and the Vice President of News/Talk for Cumulus Media, while also hosting "Mundo in the Morning" and programming KCMO Talk Radio in Kansas City. Previously, he was a fill-in host nationally on FOX News Radio and CBS Sports Radio, while anchoring for WFAN, WCBS News Radio 880, and Bloomberg Radio. He’s also the owner of the Big 12-focused digital media outlet Heartland College Sports. To interact, find him on X @PeteMundo.

Radio Needs to Tell Its Story Because No One Else Will

It’s also critical to look ahead, rather than behind, and realize that while the competition is greater for ears and ad dollars.

Conservative Media Must Avoid Its Own Trump Derangement Syndrome

Trump Derangement Syndrome can now be applied to those who obsess over this from a pro-Trump perspective every single day. We could also give this another name: "Trump Privilege".

The Only Path Forward For News Radio is Strong Personalities

Radio’s competitive advantage remains its people. And when it comes to personality, no format owns that right now more so than News/Talk

Telling The Audience What You Think They Want to Hear Won’t Help You Grow

"Calling out each candidate’s positives and negatives isn’t picking one over the other, it’s opining on the news of the day."

News Radio Should Celebrate Audio-First Decision From Ron DeSantis

As radio programmers, hosts, and salespeople, we should be doing cartwheels and leveraging this moment.

Breaking

Keith Urban Goes Yacht Rock: What Radio Programmers Can Learn From Him

"Too many stations treat the summer months like a maintenance cycle"

Why Jaclyn DeAugustino Is An Emerging Star Hosting CBS Sports HQ Spotlight

"One of DeAugustino’s strengths as an interviewer is knowing when not to talk. She actually listens to what a guest is saying, reacts visually, and then follows up based on the previous answer. It might sound simple, but when done well, it is sports media high art."

FOX Sports Reportedly Keeping Score of ESPN’s FIFA World Cup Coverage Deserves A Giant Red Card

"If FOX Sports wants validation, it doesn't need to look any further than the numbers. Viewership is soaring, social engagement is exploding, and the World Cup is breaking through with American audiences in ways few could have imagined. That's the victory."

How Collette Turns Radio Talent Into Travel Ambassadors — and Revenue Drivers

"Travel demand is off the charts, and we don't see it slowing down."