The Mike Church Show has been a streaming-only offering since he departed SiriusXM but will return to terrestrial radio, with syndication plans, on March 1st.
For the opening race, the No. 60 Meyer Shank Racing Honda, driven by Felix Rosenqvist, will showcase the logo of the Bon Jovi Radio channel from SiriusXM.
King is a straight-on print journalist, from the old school, who successfully and completely blended his talent into the broadcast and digital era before many of his contemporaries were even sure it was happening.