Tag: 97.3 KIRO

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Trend Jacking: The Low-Cost Marketing Strategy Radio Needs Right Now

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"One word of caution: do not jack what you do not understand."

Sevendust’s Lajon Witherspoon on 30 Years of Rock’s Most Underrated Band

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"I think we were just able to paint this portrait of that in time, in real time."

The Digital Cul-de-Sac: How Algorithms Are Limiting Music Discovery

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"The algorithm is no longer just helping listeners find music. In many cases, it is deciding what discovery even means."

What Does the Future of OutKick Look Like Without Clay Travis

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"In today's media landscape, audiences don't simply follow websites. They follow people. They invest in personalities, perspectives, and voices they trust."

Barrett Media’s Top 20 Major Market News/Talk Radio Afternoon Shows of 2025

2025 Jason Barrett Jason Barrett -
"A total of 36 shows appeared on ballots submitted for voting consideration in the Major Market News/Talk Radio Afternoon Shows category."

John Curley: Shari Elliker Exit From KIRO Simply About Finances

Radio BNM Staff BNM Staff -
"That happens when sales are down or people aren't spending as much and the economy's sort of in the shaky spot."

KIRO Shuffles Lineup as Afternoon Co-Host Shari Elliker Exits

Radio BNM Staff BNM Staff -
As Elliker exits, nighttime host Jake Skorheim will move to afternoons to pair with John Curley.

Barrett News Media’s Top 20 Major Market N/T Radio Stations of 2022

2022 Jason Barrett Jason Barrett -
Welcome to day 6 of our 7 day BNM Top 20 of 2022 series presented by Steve Stone Voiceovers. If this is your first...

Seattle Seahawks and Bonneville Extend Radio Deal

Radio BSM Staff BSM Staff -
Bonneville Seattle and the Seattle Seahawks have announced a multi-year contract extension which keeps 710 ESPN Seattle and KIRO Radio 97.3 FM in place...

Popular

Sevendust’s Lajon Witherspoon on 30 Years of Rock’s Most Underrated Band

Features 0
"I think we were just able to paint this portrait of that in time, in real time."

The Digital Cul-de-Sac: How Algorithms Are Limiting Music Discovery

Columns 0
"The algorithm is no longer just helping listeners find music. In many cases, it is deciding what discovery even means."

What Does the Future of OutKick Look Like Without Clay Travis

Columns 0
"In today's media landscape, audiences don't simply follow websites. They follow people. They invest in personalities, perspectives, and voices they trust."

How Daniel Cormier Is Approaching Calling UFC Freedom 250 as a Landmark Moment for the Sport of MMA

Features 0
"As a guy that's represented the country in wrestling and the things that I've done, I've always wanted to go to the White House. Now, I have an opportunity to do it. Plus, to do it with fighting and representing the UFC. That's crazy to me."