Tag: Ad revenue

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Why Sports Radio Cannot Ignore The FIFA World Cup This Summer

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"When millions of people are tuning in to the biggest sporting event on the planet, hosted in your own backyard, sports radio doesn't have the luxury of pretending it isn't happening."

Ten Years Of Locked On: The Rise of a Podcast Empire Eyeing Its Next Chapter

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"There's a tendency that businesses have to hold things close to the vest... David and I don't believe that's a good strategy. Telling our story is important for everyone involved with Locked On."

Talk Radio Hosts Should Ask This One Question After Every Show

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What piece of information, what opinion, what story did you share that someone felt so moved by that they'd bring it up with a coworker or fire off a text about it? If the honest answer is "I don't know," that's the problem worth solving.

Greg FM: Because Nobody Ever Requested “15 Songs In A Row”

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"It offers a voice that reminds the listener that somebody is actually there."

Sports Podcasts Continue To Dominate Large Scale Advertising Campaigns In May

Business John Mamola John Mamola -
"New Podscribe data shows seven of the top ten spenders targeted sports as their primary genre in May."

Hot AC Radio: Are You Sweating The Details?

Columns Jim Ryan Jim Ryan -
Today, more than ever in the world of radio, attention to detail is not just a beneficial quality; it is a necessity.

17th Regular Season Game Helped NFL Generate $4.4 Billion In Ad Revenue

Television BSM Staff BSM Staff -
"That is a fourteen percent increase in revenue over the previous season."

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Ten Years Of Locked On: The Rise of a Podcast Empire Eyeing Its Next Chapter

Features 0
"There's a tendency that businesses have to hold things close to the vest... David and I don't believe that's a good strategy. Telling our story is important for everyone involved with Locked On."

Talk Radio Hosts Should Ask This One Question After Every Show

Columns 0
What piece of information, what opinion, what story did you share that someone felt so moved by that they'd bring it up with a coworker or fire off a text about it? If the honest answer is "I don't know," that's the problem worth solving.

Greg FM: Because Nobody Ever Requested “15 Songs In A Row”

Columns 0
"It offers a voice that reminds the listener that somebody is actually there."

Inside Manraze: How Def Leppard and Sex Pistols Members Formed a Trio

Features 0
"Oh, he's in that bloody heavy metal band"