Tag: barrett media

"Triple A radio is already a fragile format — and ownership changes make loyal listeners nervous."

"Our goal is simple ... to deliver fact-based information that you can trust."

"Television rights continue to splinter games across broadcast networks, cable channels, streaming services, and subscription platforms, asking consumers to pay more while receiving less convenience. Radio has an opportunity to move in the opposite direction. That's what happened here."

"I got to talk to him and said, 'I think I can bring some advertisers to you.' And I did."

"As soon as the opportunity arose, I took a week to talk it over with people I know. Is this something I feel I can accomplish. After those discussions, I decided to go for it."

There's a moment in every conversation with Aaron Axelsen where you forget you're talking to someone with three decades of influence in Bay Area...

It's tempting to get swept up in the excitement around video podcasting right now. That's where all of the money is going. But that doesn't mean the audience is following.

"Every programmer needs to internalize the basic rule from your sales department: in radio, frequency sells."

"Real Deal with Tony Reali reflects on some of the greatest sports events and athletes, analyzing them in a way that recalls the emotion and feel of the moment. In fact, that’s what the show is all about — the moments and people who make sports so special."

August is right around the corner, which means a highly specific cross-section of our business is about to lock themselves in a room. The...