Tag: Barrett Sports Media

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How Marty Smith Turned a NASCAR Assignment Into an ESPN Journey Unlike Any Other

"My bosses have given me these opportunities. And whatever that is, I want to try to dominate that box. Whatever that box is, I want to maximize it. I want to make it grow and bloom and flourish with resonance that far surpasses what I had maybe hoped for."

Why Gordon Borrell Investigated the AI Disconnect Between SMBs and Media Sellers

"We're all in the advertising and marketing business, in the small niche world that we live in, and we think, 'Oh yeah, use it to make a headline, use it to write copy or do a summary of something.' And yeah, they're using it for that. But it's a remarkably small percentage. And they're also not using it to any great extent right now for marketing and advertising recommendations."

20 Brands in 20 Days: Chris Malone, KJLH Los Angeles

"The fact that we're able to be so deep in our scope, it creates loyalty and passion with our listeners."

Why iHeartMedia Should Drop the Non-Compete Fight With Former KXnO Talent

"iHeartMedia would be best served by dropping its contention over a non-compete breach and allowing Roberts and Strain to move forward. Doing so wouldn't diminish the company's contractual rights. It would demonstrate something far more valuable: perspective."

Maggie Gray Is Thrilled to Thrive On A National Stage

“When you’re doing [radio] locally, there’s no amount of minutiae that’s too small.”

Allan Davis Knows He Can’t Replace Howard Simon at WGR

“That would be hard to do. I don’t try to do that.  I just try to look at who’s out there and who’s next and build around that team."

Bally Sports RSNs Were Destined to Fail

Once streaming became more prevalent, it was only natural that the regional sports network model was going to collapse.

Craig Carton: I’ll Promote Boomer & Gio’s Live Show But I Won’t Be There

"We've done eight comedy shows for charity. How many have they come to?"

Scripps Sports Says ‘Phones Are Ringing Off the Hook’ Amid RSN Uncertainty

"What we’re bringing to the market is a new model that the leagues and the teams can get behind because they understand it’s about balancing both the revenue that they bring in as well as reach."

Mike Rutherford Launching New Show With Master P in Louisville

"We will discuss UofL and national sports in a sophisticated, educational but honest way. This will be the realist sports show on the planet."

Steph Curry Honors Mike Breen With New Under Armour Shoes

"To celebrate the release of the new shoes, which are called the Double Bang, Curry gave Breen the shoes he was wearing on that night in 2016 when the Warriors defeated the Oklahoma City Thunder."

Mike Golic Jr: ‘We’re in the Netflix Era of Sports’

“After Formula 1 had such a great experience with it, everyone else is trying to figure out how to go and get theirs.”

Kyle Sielaff Named New Marlins Radio Voice

Fans will hear the new Marlins radio crew for the first time on Sunday.

Scripps Enters Pac-12 TV Negotioations

The company launched Scripps Sports late last year as a potential vehicle for local sports rights, with the idea that broadcasts would air on Ion.

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Why Gordon Borrell Investigated the AI Disconnect Between SMBs and Media Sellers

"We're all in the advertising and marketing business, in the small niche world that we live in, and we think, 'Oh yeah, use it to make a headline, use it to write copy or do a summary of something.' And yeah, they're using it for that. But it's a remarkably small percentage. And they're also not using it to any great extent right now for marketing and advertising recommendations."

20 Brands in 20 Days: Chris Malone, KJLH Los Angeles

"The fact that we're able to be so deep in our scope, it creates loyalty and passion with our listeners."

Why iHeartMedia Should Drop the Non-Compete Fight With Former KXnO Talent

"iHeartMedia would be best served by dropping its contention over a non-compete breach and allowing Roberts and Strain to move forward. Doing so wouldn't diminish the company's contractual rights. It would demonstrate something far more valuable: perspective."

If YouTube No Longer Has Measurement Standards, Why Should Broadcast Media?

This isn't a fair fight, and it never really has been. Broadcast radio and television didn't just bring a spoon to a knife fight here. It brought a feather duster to a bazooka battle.