Tag: Baystate Business

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Why Pardon the Interruption’s Lack of Social Media, Promotion Is Both a Problem and a Strength

"PTI has always chosen to be different from everything else on ESPN, dating back to the moment it first hit the airwaves. It has continued to resist changing its core formula despite trends within the industry and within the network itself. So, why change now?"

The Mens Room: KISW’s Listener-First Show Makes Callers the Star

"Okay, stupid works, and we're really good at stupid."

How John Canzano Saw Sports Media Changing and Built Something Different

"This industry is in a race to die slowly. We have to stop thinking that way and start reinventing."

Is Spotify’s Muse Agent the New Music Director?

"These are truly uncharted waters, and we're going to have to dive in."

Bloomberg Radio Ends Local Programming on Boston Stations

Nationally syndicated Bloomberg Businessweek is now airing in the timeslot previously occupied by Baystate Business.

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The Mens Room: KISW’s Listener-First Show Makes Callers the Star

"Okay, stupid works, and we're really good at stupid."

How John Canzano Saw Sports Media Changing and Built Something Different

"This industry is in a race to die slowly. We have to stop thinking that way and start reinventing."

Is Spotify’s Muse Agent the New Music Director?

"These are truly uncharted waters, and we're going to have to dive in."

News/Talk Radio vs. Social Media: Why We Have to Win the Race to Breaking News

We live in an on-demand world. People expect immediate information, and with their cell phones, they can get it.