The shift to digital isn't some looming threat anymore — it already happened, and a lot of the format missed the boat. Now stations need to swim to catch up.
“We’re glad to make TuneIn the home for Big 12 sports coverage, underscoring our dedication to being the premier destination for sports audio coverage of the largest leagues and events."
The agreement, while expected -- perhaps not this early, but expected -- did still leave several questions that I'm not sure can be answered immediately.