Tag: Brian Long

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The Industry According to Gary Jay, Land Shark Promotion Studio

"Radio cannot afford to become a tired jukebox with 15 minutes of commercials every hour."

Attention Spans Are 40 Seconds. What Does That Mean for Radio?

"Listener Eye Contact is the most important skill an air personality — regardless of format — can develop."

Why Mike Golic Returning Is a Home Run Hire for ESPN Radio

"If ESPN Radio wanted to make the strongest statement possible about its commitment to the platform, there may not have been a better option available at this moment than bringing Mike Golic home. Sometimes the smartest move isn't chasing what's next. It's recognizing the value of what already worked."

Has the C-Suite Generation of Hard Work and Ethics Lost Its Way

"I'm saddened that it's often the largest media companies — those that rely on creative content and entertainment — that repeatedly eliminate the very people who helped build those organizations into the giants they have become."

BSM Podcast – Season 2 – Episode 5 – Bob Stelton – 710 ESPN

For the 5th episode of Season 2 Jason reconnects with a former colleague, 710 ESPN Seattle midday host Bob Stelton. The conversation includes a...

The Top 20 Major Market Program Directors of 2016 Are…

For the past four days, the on-air talent have been the focus of conversation. But now it's time to recognize the brand leaders who...

America’s Top 20 Local Sports Program Directors of 2015 Are…

The past four days we've focused on the talent, and for good reason, they are after all the reason listeners tune in each day....

Welcome To The 2015 Sports Radio Draft

If you're like myself and most other sports fans on the planet, you spent last night immersed in NFL Draft coverage. Whether you were glued...

The World of Men 25-54

Defining success for a sports radio station can be measured in many different ways. There's laying out guidelines and goals for what you expect...

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Attention Spans Are 40 Seconds. What Does That Mean for Radio?

"Listener Eye Contact is the most important skill an air personality — regardless of format — can develop."

Why Mike Golic Returning Is a Home Run Hire for ESPN Radio

"If ESPN Radio wanted to make the strongest statement possible about its commitment to the platform, there may not have been a better option available at this moment than bringing Mike Golic home. Sometimes the smartest move isn't chasing what's next. It's recognizing the value of what already worked."

Has the C-Suite Generation of Hard Work and Ethics Lost Its Way

"I'm saddened that it's often the largest media companies — those that rely on creative content and entertainment — that repeatedly eliminate the very people who helped build those organizations into the giants they have become."

How Matt Barrie Is Prepared To Tackle the Challenge of Hosting SEC Nation

"If you're a college football junkie like I am, there are few jobs with ESPN that scratch that itch. SEC Nation is one of them."