Tag: BSM
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How Do We Solve Sports Radio’s Diversity Problem?
Having an in-depth conversation about diversity in sports talk radio is difficult. It's a subject that makes many people uncomfortable and defensive, but it's...
How Rachel Maddow Blew Her Golden Opportunity
On Tuesday night, Rachel Maddow of MSNBC had the entire world eating out of the palm of her hand. Except she forgot the most important...
Sports Radio Is Thinking But Not Acting Social
Satisfying the wants and needs of the audience is a daily priority for every sports radio executive, host and employee. But when advancing the...
BSM Podcast Episode 4: Damon Amendolara, CBS Sports Radio
Barrett Sports Media President Jason Barrett weighs in on the news of ESPN being tasked with eliminating on-air jobs as the network continues to...
The Clock Is Ticking on Sports Radio Updates
I sat down recently with Damon Amendolara to tape an upcoming episode of the BSM Podcast and after our conversation he asked me "who...
Developing Your Brand’s Baseball Season Strategy
Before you know it, opening day will be here. And when it arrives, listeners will return in full force to hear their favorite local...
BSM Podcast Episode 3: Chris Dimino – 680 The Fan
Barrett Sports Media President Jason Barrett shares his thoughts on KNBR cancelling sports updates and whether or not they still have value for sports...
KNBR Drops Sports Updates, Parts with Two Anchors
The arrival of the internet followed by the explosion of social media during the past decade has led to a massive change in the...
The Benefits & Misconceptions of Hiring An Agent
The decision of when and if to retain an agent is an important one for a sports radio personality. When you rise through the...
When Teams Gain Influence Over Content
One word that few people respond favorably to is censorship. By definition, the word implies a practice in limiting or removing key information and...