Tag: Caitlin Clark

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Trend Jacking: The Low-Cost Marketing Strategy Radio Needs Right Now

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"One word of caution: do not jack what you do not understand."

Sevendust’s Lajon Witherspoon on 30 Years of Rock’s Most Underrated Band

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"I think we were just able to paint this portrait of that in time, in real time."

The Digital Cul-de-Sac: How Algorithms Are Limiting Music Discovery

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"The algorithm is no longer just helping listeners find music. In many cases, it is deciding what discovery even means."

What Does the Future of OutKick Look Like Without Clay Travis

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"In today's media landscape, audiences don't simply follow websites. They follow people. They invest in personalities, perspectives, and voices they trust."

ESPN and WNBA Average Nearly 1 Million Viewers in Playoff Game Without Caitlin Clark

Television BSM Staff BSM Staff -
It has been a record-breaking year all around for the WNBA with the addition of Caitlin Clark and a very talented rookie class. Clark's...

Caitlin Clark Playoff Debut Delivers Most-Watched WNBA Playoff Game Ever Across ESPN Platforms

Television BSM Staff BSM Staff -
Over the weekend, Caitlin Clark made her WNBA playoff debut and while the NFL was in action, many wondered how the numbers would shake...

CBS Sports’ ‘We Need to Talk’ Celebrates 10 Years, Olympic Champion Summer Sanders ‘Humbled’ to Be Involved

Television BSM Staff BSM Staff -
CBS Sports’ all-women studio show 'We Need to Talk' is celebrating its 10th anniversary this month. In celebration of the milestone, the show put together...

WNBA on ION More Than Doubles Viewership From 2023

Television BSM Staff BSM Staff -
According to a company release, average viewership for the WNBA Friday Night Spotlight on ION in 2024 increased by 133% from 2023, and the...

Ethnic, Gender, and Sex-Related Humor Does Not Belong in Broadcasting Booths, Especially the Olympics

Columns John Molori John Molori -
There have already been some breathtaking performances across various networks in the 2024 Paris Olympics, but controversy has definitely stolen some of the luster...

CBS Broadcast of Fever-Liberty Averages 1.87 Million Viewers

Television BSM Staff BSM Staff -
Viewership of the matchup peaked at 2.65 million viewers in the quarter-hour from 2:45 to 3 p.m. EST.

Caitlin Clark-Diana Taurasi Matchup Draws Fourth-Largest WNBA Viewership Since 2001

Television BSM Staff BSM Staff -
The Fever-Mercury game was the 10th WNBA game this year to average at least one million viewers.

Caitlin Clark, Angel Reese Matchup on ESPN is Most-Watched WNBA Game Since Memorial Day 2001

Television BSM Staff BSM Staff -
Eight of the nine games with more than an average of 1 million viewers have included Clark and the Fever.

Caitlin Clark Media Coverage is Good for Everybody in the WNBA

Columns John Molori John Molori -
By tuning in to see what Clark does, viewers are also noticing the many other great WNBA players.

How News/Talk Radio Hosts Can Use Caitlin Clark to Reach Broader Audiences

Columns Pete Mundo Pete Mundo -
This is what’s going on in their lives, and you have an opportunity to connect with them.
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Sevendust’s Lajon Witherspoon on 30 Years of Rock’s Most Underrated Band

Features 0
"I think we were just able to paint this portrait of that in time, in real time."

The Digital Cul-de-Sac: How Algorithms Are Limiting Music Discovery

Columns 0
"The algorithm is no longer just helping listeners find music. In many cases, it is deciding what discovery even means."

What Does the Future of OutKick Look Like Without Clay Travis

Columns 0
"In today's media landscape, audiences don't simply follow websites. They follow people. They invest in personalities, perspectives, and voices they trust."

How Daniel Cormier Is Approaching Calling UFC Freedom 250 as a Landmark Moment for the Sport of MMA

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"As a guy that's represented the country in wrestling and the things that I've done, I've always wanted to go to the White House. Now, I have an opportunity to do it. Plus, to do it with fighting and representing the UFC. That's crazy to me."