Tag: Caitlin Clark

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Trend Jacking: The Low-Cost Marketing Strategy Radio Needs Right Now

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"One word of caution: do not jack what you do not understand."

Sevendust’s Lajon Witherspoon on 30 Years of Rock’s Most Underrated Band

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"I think we were just able to paint this portrait of that in time, in real time."

The Digital Cul-de-Sac: How Algorithms Are Limiting Music Discovery

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"The algorithm is no longer just helping listeners find music. In many cases, it is deciding what discovery even means."

What Does the Future of OutKick Look Like Without Clay Travis

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"In today's media landscape, audiences don't simply follow websites. They follow people. They invest in personalities, perspectives, and voices they trust."

Elle Duncan, Andraya Carter and Chiney Ogwumike Starring on the Big Stage for ESPN

Columns John Molori John Molori -
But these viewers were also party to some of the best pregame analysis I’ve seen this basketball season at any level and in any league.

Richard Deitsch: We Are in a ‘New World in Terms of Interest’ in Women’s Sports

Radio BSM Staff BSM Staff -
"Obviously Caitlin Clark is a very big reason for that – there’s just so much casual fan interest in her – but the viewership numbers, they don’t lie."

Iowa-LSU Garners 12.3 Million Viewers, Most-Watched College Basketball Game Ever on ESPN Platforms

Television BSM Staff BSM Staff -
The matchup was a rematch of last year’s NCAA Division I Women’s Basketball Tournament National Championship Game.

Ryan Ruocco to Adam Schein: Caitlin Clark-Paige Bueckers Rematch Rating is “Going to be a Monster”

Radio BSM Staff BSM Staff -
"It's going to be another cultural event for all of us to watch."

Mike Mulligan: ‘The Whole Caitlin Clark Experience Has Captured A Lot of Basketball Fans’

Radio BSM Staff BSM Staff -
"I do watch, and I’m aware of when Caitlin Clark is playing."

NCAA Women’s Championship Round 2 on ESPN Up 121%; Iowa-West Virginia Hits 4.9 Million Viewers

Television BSM Staff BSM Staff -
ESPN and ABC posted their four most-watched Women's March Madness second-round games ever, with Iowa/West Virginia averaging 4.9 million viewers

ESPN Coverage of Women’s March Madness Tournament Shattered Viewership Records

Television BSM Staff BSM Staff -
ESPN reported that its viewership for round one of NCAA Women's March Madness was the most consumed on record and was up 70 percent compared to last season.

New ESPN+ Series ‘Full Court Press’ Features WCBB Stars Caitlin Clark, Kamilla Cardoso, Kiki Rice

Television BSM Staff BSM Staff -
"I am thrilled that we are able to make this show at this moment in the sport's history. Documenting Caitlin Clark’s historic season has been a privilege.

Dukes & Bell of 92.9 The Game Respond to Report FOX Considered an NIL Deal for Caitlin Clark

Radio BSM Staff BSM Staff -
"If you're involved in the same group that decides who goes to the College Football Playoff and where they're ranked, some would say that's a road you cant go down."

FOX Sports to Stream Caitlin Clark Senior Night Ceremony

Television BSM Staff BSM Staff -
"On the digital side, we know that anything we do with Caitlin Clark has a built-in audience. She raises the floor."
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Sevendust’s Lajon Witherspoon on 30 Years of Rock’s Most Underrated Band

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"I think we were just able to paint this portrait of that in time, in real time."

The Digital Cul-de-Sac: How Algorithms Are Limiting Music Discovery

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"The algorithm is no longer just helping listeners find music. In many cases, it is deciding what discovery even means."

What Does the Future of OutKick Look Like Without Clay Travis

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"In today's media landscape, audiences don't simply follow websites. They follow people. They invest in personalities, perspectives, and voices they trust."

How Daniel Cormier Is Approaching Calling UFC Freedom 250 as a Landmark Moment for the Sport of MMA

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"As a guy that's represented the country in wrestling and the things that I've done, I've always wanted to go to the White House. Now, I have an opportunity to do it. Plus, to do it with fighting and representing the UFC. That's crazy to me."