Tag: CBS Radio

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Why Football Remains Television’s Most Powerful Appointment Viewing

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"Traditional television has not disappeared. The audience has not disappeared. What has disappeared is the idea that everybody is going to watch the same entertainment simply because a network tells us when it’s on."

Why Radio Can’t Ignore the Edison Research Data About 13-34’s and In-Car Listening

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The Edison Research data proves what we already knew. Younger audiences put much more emphasis on their phones. You can argue that the industry misplayed that push that's been steadily growing for years. But there's also time to rectify that, too.

Dark Middays Are Costing Radio Its Biggest Advantage

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"Radio at its best is fun, conversational, and deeply connected to its hometown."

Taylor Davis’ ESPN Journey Shows Why Paying Your Dues Still Matters in Sports Media

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"Davis is a throwback. For anyone who has worked at all levels of media, she's an inspiring example of perseverance. Good backstories only take you so far, however. Make no mistake, Davis is one of the most talented sideline reporters working today."

DeCamara and Ritchie To Take Over Middays on WIP

Radio Jason Barrett Jason Barrett -
SportsRadio 94WIP in Philadelphia has made a change in middays. The station announced today that the team of Joe DeCamara and Jon Ritchie would...

Product + Knowledge + Passion = Revenue

Columns Jason Barrett Jason Barrett -
In the radio business, there's this constant struggle between what matters more - generating revenue, or delivering great programming. Clearly you need both to...

The Power of Branding and Versatility

Columns Jason Barrett Jason Barrett -
The world of sports media has evolved over the past decade, causing industry professionals to make career sacrifices, and open their minds to new possibilities....

Phillies Sign New Radio Deal, Making WIP Their New Home

Radio Jason Barrett Jason Barrett -
The Philadelphia Phillies have announced an extension of their radio broadcast partnership with CBS Radio, and there's one big change in the new agreement. Going...

What Makes Radio and Podcasting Different?

Columns Jason Barrett Jason Barrett -
Over the past two years, a rapid interest has developed in podcasting. While it's actually been available for years, and personalities such as Bill Simmons...

Are You Willing To Break The Rules?

Columns Jason Barrett Jason Barrett -
Last week I was introduced to a new television program. The show is called "Startup U" and it features a number of students and...

Growing Sports Radio’s Bottom Line!

Columns Jason Barrett Jason Barrett -
For the past 19 years I've made my living in the radio industry. Most of that time has been spent in the sports talk radio...
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Why Radio Can’t Ignore the Edison Research Data About 13-34’s and In-Car Listening

Columns 0
The Edison Research data proves what we already knew. Younger audiences put much more emphasis on their phones. You can argue that the industry misplayed that push that's been steadily growing for years. But there's also time to rectify that, too.

Dark Middays Are Costing Radio Its Biggest Advantage

Columns 0
"Radio at its best is fun, conversational, and deeply connected to its hometown."

Taylor Davis’ ESPN Journey Shows Why Paying Your Dues Still Matters in Sports Media

Columns 0
"Davis is a throwback. For anyone who has worked at all levels of media, she's an inspiring example of perseverance. Good backstories only take you so far, however. Make no mistake, Davis is one of the most talented sideline reporters working today."

How Michelle McKormick Is Navigating Her “Refirement”

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“There was a going-away thing with media and radio friends, and it was like being at my funeral. I was like, ‘Alright, you guys, stop.’”