Tag: Christy Hedgpeth

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Why Social Media Feedback Is Far Too Valuable For Any Sports Brand To Ignore

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"No manager should blindly react to every social media comment. But no manager should fully dismiss social media feedback simply because it comes from a platform where negativity can thrive."

Why 93 WIBC Dedicated a Full Day to Remembering Matt Bair

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"We've done so many fun videos with him. And he just had such great comedic chops, but at the same time, so humble. And he was a big deal who didn't seem to know he was a big deal. And I think that made him a bigger deal, because he was just so unaware of how loved he was."

Radio Programming Strategy: Chris Shebel’s Format Blueprint

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"It's heavy on gold." That's crucial because Palm Springs' radio audience is predominantly 50 and older. The music serves them, not some mythical club demographic."

Inside Chase Daniel’s Growing Digital Network While Expanding His ESPN Profile

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"If I’m doing this and spending time away from my family, there’s a reason. I want to call the best games possible and be in the best situation to talk ball and have fun with it."

Washington State University Announces 10-Year Multimedia Rights Deal With Playfly Sports

Business BSM Staff BSM Staff -
“This partnership is about unlocking transformational growth for the Next Chapter of Washington State Athletics."

Auburn University, Playfly Sports Agree to 10-Year Multimedia Rights Deal

Television BSM Staff BSM Staff -
"We are thrilled to expand our longstanding partnership with Playfly Sports through this new agreement."

Skyview Networks Adds Penn State and Virginia Tech Through Expanded Playfly Sports Properties Partnership

Business BSM Staff BSM Staff -
Skyview Networks has announced an expansion of its partnership with Playfly Sports Properties, the exclusive multimedia rightsholder of Penn State University, Virginia Tech and...

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Why 93 WIBC Dedicated a Full Day to Remembering Matt Bair

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"We've done so many fun videos with him. And he just had such great comedic chops, but at the same time, so humble. And he was a big deal who didn't seem to know he was a big deal. And I think that made him a bigger deal, because he was just so unaware of how loved he was."

Radio Programming Strategy: Chris Shebel’s Format Blueprint

Features 0
"It's heavy on gold." That's crucial because Palm Springs' radio audience is predominantly 50 and older. The music serves them, not some mythical club demographic."

Inside Chase Daniel’s Growing Digital Network While Expanding His ESPN Profile

Features 0
"If I’m doing this and spending time away from my family, there’s a reason. I want to call the best games possible and be in the best situation to talk ball and have fun with it."

AudioGraph Changes Radio Attribution Game Entirely

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"(It) aligns more closely with digital buying and measurement standards."