Tag: Clip Culture
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Why Pardon the Interruption’s Lack of Social Media, Promotion Is Both a Problem and a Strength
"PTI has always chosen to be different from everything else on ESPN, dating back to the moment it first hit the airwaves. It has continued to resist changing its core formula despite trends within the industry and within the network itself. So, why change now?"
Clip Culture Is the Necessary Evil Every Sports Media Talent Must Learn To Live With
"The same clips that invite criticism also introduce your work to thousands of potential new listeners, viewers, and subscribers who otherwise may never discover your show. In today's media landscape, discovery rarely begins with a radio dial or a podcast app. It begins with an algorithm."