For years, people compared a 60 Minutes correspondent chair to a Supreme Court seat: once you got it, it was yours for life. This year proved that's not actually true.
"If the podcast industry is willing to recognize 30 seconds of listening as worthy of credit over "genuine engagement," then radio has every right to examine whether its own standards should evolve as well."
The Dallas Stars have announced Michael Dixon as the new radio host for the team’s pregame, intermission and postgame radio shows on Sportsradio 96.7...
“The Ticket’s partnership with the Dallas Stars goes back to 2009, and we are extremely excited that this partnership will extend to 2029 making it a 20-year run with one of the NHL’s premier franchises.”
"If the podcast industry is willing to recognize 30 seconds of listening as worthy of credit over "genuine engagement," then radio has every right to examine whether its own standards should evolve as well."
Here’s the question: Will another research company have an opportunity to overthrow King Nielsen? Will radio and audio measurement change? I expect we’ll see a new landscape by the end of the decade.