Tag: ESPN
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Why Strong Branding and Imaging Is Needed In Sports Talk Radio
In today's radio word there are brands with a heavy focus on branding and imaging and others which put a lesser importance on it....
Discovering New Talent
This week I had the privilege of spending a few days in Bristol, CT at ESPN among some of the brightest minds in the sports...
Freddie Coleman – ESPN Radio
For many sports broadcasters, the opportunity to work for ESPN is a lifelong dream. It is viewed throughout our industry as one of the...
Brandon Tierney – CBS Sports Radio
Many times in life we're presented with opportunities that force us to adjust our thinking and reconsider our original game plan. Nobody knows that...
10 Tips For Getting Hired In Radio
Every Program Director has a different approach when it comes to hiring people so take that into account as you read through this column....
The Face of Your Audience: Why Perception Isn’t Always Reality
In 2013, Arbitron conducted a study on radio listening which showed that over 92% of American's over the age of twelve listen to the...
Keys To Being a Good Interviewer
"You may not know John Sawatsky's name or face but if you watch any of ESPN's programming, his work is on display every single night."