Tag: Featured

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Point to Point Marketing, Strategic Solutions Podcast Study Finds 18% of Podcast Consumers Are Prime Prospects

"If you can move that group forward, you have the potential to significantly grow your Superfan base.”

Paul Finebaum Show Listener ‘Handsome Joe’ Credits The Program For Saving His Life

"I'm used to working 18 hours a day to just [being] bedridden. Everybody else was busy, and I felt like nobody had time for me. But you somehow seemed like you did. I don't think if it wasn't for your show, I wouldn't have been alive today. That's facts."

Skydance CEO David Ellison Promises to Protect CNN News Independence

Ellison spoke with CNN’s Anderson Cooper during a company town hall on Tuesday.

MS NOW Launches Road to the Midterms Series in Battleground States

MS NOW will air live broadcasts from five key states.

Sports Radio Advertising is a Great Alternative to Expensive Team Sponsorships

There are plenty of creative ways to tie into sports radio stations, where the fans listen daily, and the investment is often much less than team sponsorships.

Caitlin Clark Media Coverage is Good for Everybody in the WNBA

By tuning in to see what Clark does, viewers are also noticing the many other great WNBA players.

A Message to Radio Leaders About Burnout

While you’re focused on the bottom line, pay closer attention to the people on the assembly line, the talented men and women trying to crank out an excellent product.

How News/Talk Radio Hosts Can Use Caitlin Clark to Reach Broader Audiences

This is what’s going on in their lives, and you have an opportunity to connect with them.

Joe Tipton Turned Sports Graphics Into a National Reporting Role With On3

"There’s definitely a competitive aspect of it, which I really enjoy actually because it just kind of keeps you on your toes."

The Case for News Media Outlets to Utilize Paywalls

Why are we giving our work for free?

Missing ‘The Little Things’ Can Make Your Station Look Really Bad

Some folks really need to take a good hard look at their site and ask themselves if it represents what they want their station to be.

Meet The Bettors: Ben Mintz, Barstool Sports

“The thing I always say about Barstool is take what you do seriously, but don't take yourself too seriously.”

Sports Broadcasting Can Be a Family Affair

Sports are such a generational activity.

The Lost Radio Art of Building a Community Around Your On-Air Product

Your media outlet needs to develop a closer bond with your audience and make them (and you) part of a shared community.

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Paul Finebaum Show Listener ‘Handsome Joe’ Credits The Program For Saving His Life

"I'm used to working 18 hours a day to just [being] bedridden. Everybody else was busy, and I felt like nobody had time for me. But you somehow seemed like you did. I don't think if it wasn't for your show, I wouldn't have been alive today. That's facts."

Skydance CEO David Ellison Promises to Protect CNN News Independence

Ellison spoke with CNN’s Anderson Cooper during a company town hall on Tuesday.

MS NOW Launches Road to the Midterms Series in Battleground States

MS NOW will air live broadcasts from five key states.

Steve Berthiaume Departs Arizona Diamondbacks After 14 Seasons

"I’m obviously surprised and disappointed. As I told the Diamondbacks, I’m very appreciative to have had the opportunity to connect with our fan base these past 14 years."