Even in a state of flux, the idea of Rogan suiting up as a 60 Minutes correspondent ranks somewhere between unlikely and laughable — about as plausible as me waking up next to Salma Hayek. But should it be that far-fetched?
As an industry, we need to realize that a rising tide lifts all boats. Many shows and stations are where they need to be with their digital game, but many are still well behind the curve.
"I’m thrilled to lead this incredible team as we continue to innovate how we understand our audiences, anticipate behavior, and define success in this rapidly evolving media landscape."
"Any local radio, television or print brand could create this event if they identified the key stories and talent in their building, and designed a valuable agenda for advertisers or media outlets. The problem is, most don't."
Even in a state of flux, the idea of Rogan suiting up as a 60 Minutes correspondent ranks somewhere between unlikely and laughable — about as plausible as me waking up next to Salma Hayek. But should it be that far-fetched?
As an industry, we need to realize that a rising tide lifts all boats. Many shows and stations are where they need to be with their digital game, but many are still well behind the curve.