"I’m thrilled to lead this incredible team as we continue to innovate how we understand our audiences, anticipate behavior, and define success in this rapidly evolving media landscape."
"Any local radio, television or print brand could create this event if they identified the key stories and talent in their building, and designed a valuable agenda for advertisers or media outlets. The problem is, most don't."
Borrell Associates projects that figure will climb considerably over the next four years as the industry undergoes what it describes as a "great reshuffling."