"Disclosure only matters if consumers believe there's meaningful value in knowing the difference. Based on the latest research, they're already showing they don't."
The inaugural Florida Association of Broadcasters Hall of Fame class will be honored at a gala and award ceremony on Thursday, June 27th at the Breakers Hotel in Palm Beach, Florida.
"Disclosure only matters if consumers believe there's meaningful value in knowing the difference. Based on the latest research, they're already showing they don't."