Tag: Format Strategy

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Point to Point Marketing, Strategic Solutions Podcast Study Finds 18% of Podcast Consumers Are Prime Prospects

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"If you can move that group forward, you have the potential to significantly grow your Superfan base.”

Paul Finebaum Show Listener ‘Handsome Joe’ Credits The Program For Saving His Life

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"I'm used to working 18 hours a day to just [being] bedridden. Everybody else was busy, and I felt like nobody had time for me. But you somehow seemed like you did. I don't think if it wasn't for your show, I wouldn't have been alive today. That's facts."

Skydance CEO David Ellison Promises to Protect CNN News Independence

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Ellison spoke with CNN’s Anderson Cooper during a company town hall on Tuesday.

MS NOW Launches Road to the Midterms Series in Battleground States

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MS NOW will air live broadcasts from five key states.

Radio Programming Strategy: Chris Shebel’s Format Blueprint

Features David Hill David Hill -
"It's heavy on gold." That's crucial because Palm Springs' radio audience is predominantly 50 and older. The music serves them, not some mythical club demographic."

20 Brands In 20 Days: Mike Street, WPGC, Washington D.C.

20 Brands in 20 Days David Hill David Hill -
"For a while, especially with mainstream hip hop and R&B, if it was new, you could just play it and it worked. But you have to be a bit more discerning these days."

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Paul Finebaum Show Listener ‘Handsome Joe’ Credits The Program For Saving His Life

Sports 0
"I'm used to working 18 hours a day to just [being] bedridden. Everybody else was busy, and I felt like nobody had time for me. But you somehow seemed like you did. I don't think if it wasn't for your show, I wouldn't have been alive today. That's facts."

Skydance CEO David Ellison Promises to Protect CNN News Independence

News 0
Ellison spoke with CNN’s Anderson Cooper during a company town hall on Tuesday.

MS NOW Launches Road to the Midterms Series in Battleground States

News 0
MS NOW will air live broadcasts from five key states.

Steve Berthiaume Departs Arizona Diamondbacks After 14 Seasons

Sports 0
"I’m obviously surprised and disappointed. As I told the Diamondbacks, I’m very appreciative to have had the opportunity to connect with our fan base these past 14 years."