Compared to the average of 2.39 million viewers for NASCAR races on FS1 last year, the presentation of the NASCAR Cup Series race from Phoenix Raceway was up 18%.
"I think what will come to market in some form will be some baseball product, particularly after baseball and ESPN announced that after the season their relationship would change."
Is 76-year-old Terry Bradshaw, or 65-year-old Howie Long, helping the network drive younger viewers? Why wait? Use this opportunity to reinvent the show.