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Trend Jacking: The Low-Cost Marketing Strategy Radio Needs Right Now

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"One word of caution: do not jack what you do not understand."

Sevendust’s Lajon Witherspoon on 30 Years of Rock’s Most Underrated Band

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"I think we were just able to paint this portrait of that in time, in real time."

The Digital Cul-de-Sac: How Algorithms Are Limiting Music Discovery

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"The algorithm is no longer just helping listeners find music. In many cases, it is deciding what discovery even means."

What Does the Future of OutKick Look Like Without Clay Travis

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"In today's media landscape, audiences don't simply follow websites. They follow people. They invest in personalities, perspectives, and voices they trust."

This Fire Is Out of Control and ESPN Can’t Put It Out

Columns Jason Barrett Jason Barrett -
I fully intended to avoid writing about this topic because I've grown increasingly tired of the whole political-sports media dance. But then a whole...

ESPN Radio Host Ryen Russillo Arrested

Radio BSM Staff BSM Staff -
ESPN has sustained another black eye. Radio host Ryen Russillo, who hosts middays 1p-4p ET on ESPN Radio, has been arrested in Jackson, Wyoming...

Why Blackballing a Local Team Is a Bad Bet

Columns Jason Barrett Jason Barrett -
Rarely do sports radio brands take drastic measures to blackball sports teams from being covered and discussed in local markets. Even when a particular...

BSM Podcast – Season 2 – Episode 4- John Kincade – 680 The Fan

BM Podcasts Jason Barrett Jason Barrett -
On the 4th episode of Season 2 Jason kicks things off with The 5 in 5. This week's stories include ESPN's search for a co-host...

95.7 The Game Parts Ways with Don Kollins

Radio BSM Staff BSM Staff -
95.7 The Game in San Francisco has parted ways with program director Don Kollins. The official decision was made on Thursday. Kollins joined the radio...

The Fine Line Between Treasure and Trash

Columns Jason Barrett Jason Barrett -
Inspiration can be hard to find at times. Especially if you're an on-air talent and working with less than spectacular material during a slower...

Has Sports Media Content Become Too Serious?

Columns Jason Barrett Jason Barrett -
Growing up in Brooklyn, sports were a huge part of my childhood. My first memory involved the New York Yankees winning the World Series...

BSM Podcast – Season 2 – Episode 2 – Joe Fortenbaugh – 95.7 The Game

BM Podcasts Jason Barrett Jason Barrett -
After the opening pleasantries on episode 2 of Season 2, Jason dives into The 5 in 5. This week's stories focus on Vice Sports...

3 Sports Media Stories Worthy of a 30 For 30

Columns Jason Barrett Jason Barrett -
What if I told you, that another sports media show or personality would be given a future 30 for 30 documentary. Who would you...

It’s Barrett Sports Media’s One Year Anniversary

Columns Jason Barrett Jason Barrett -
The past twelve months have provided a series of twists and turns that have been a combination of exciting, challenging, confusing, and rewarding. It's...
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Sevendust’s Lajon Witherspoon on 30 Years of Rock’s Most Underrated Band

Features 0
"I think we were just able to paint this portrait of that in time, in real time."

The Digital Cul-de-Sac: How Algorithms Are Limiting Music Discovery

Columns 0
"The algorithm is no longer just helping listeners find music. In many cases, it is deciding what discovery even means."

What Does the Future of OutKick Look Like Without Clay Travis

Columns 0
"In today's media landscape, audiences don't simply follow websites. They follow people. They invest in personalities, perspectives, and voices they trust."

How Daniel Cormier Is Approaching Calling UFC Freedom 250 as a Landmark Moment for the Sport of MMA

Features 0
"As a guy that's represented the country in wrestling and the things that I've done, I've always wanted to go to the White House. Now, I have an opportunity to do it. Plus, to do it with fighting and representing the UFC. That's crazy to me."