Tag: iHeartPodcast
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Broadcast Companies Must Rethink Podcast Cross Promotion on Sports Radio Stations
"Broadcast radio remains one of the most powerful promotional tools in media. But power without precision is wasteful. If companies want better results, they need a cross-promotional model that reflects how audiences actually discover content today."
Chuck Todd, J.A. Adande Announce New Sports Podcast ‘Dynastic’
"A project designed to explore how iconic teams evolve into enduring sports institutions while also examining the cultural and business decisions that shape them along the way."
iHeartPodcasts Announces ‘Dub Dynasty’ Series Surrounding Golden State Warriors Championship Run
"Dub Dynasty adds to iHeartMedia’s growing lineup of basketball content produced in partnership with the NBA"
Meet The Podcasters: Will Pearson, iHeartPodcasts
"In radio, the reality is it's actually still reaching about 90% of Americans. Of course, industries evolve and you look for ways to operate more efficiently and effectively. For us, that is the reason that our podcast division is able to reach so many people. "
The Brooklyn Nets Are in the Podcast Space
The NBA signed a league-wide deal with iHeartMedia in July to build a podcast network and the Brooklyn Nets have announced their first two shows.