"In a heavily redacted filing in federal court in New York, Nielsen framed its defense bluntly, saying Cumulus wants to pay 50% less for the same services."
On average, NFL listeners are 25% more likely to have a household income over $75,000 and also 25% more likely to have a college degree or higher education.
Borrell Associates projects that figure will climb considerably over the next four years as the industry undergoes what it describes as a "great reshuffling."