Tag: Jeff Rimer

"Radio is still the best way to reach the largest audience consistently"

Political advertising was never built as a meritocracy, and campaigns don't always spend where the numbers point them. They spend where the instinct — and the image — feels safest.

"My wife and my kids will forever be the priority. I’ll literally walk away from anything if I felt it was a detriment to them and my family. I got the greatest job because I don’t get flack from my bosses knowing what’s most important to me."

"Professional franchises don’t have to agree with a media member. They don’t have to like the questions being asked or the opinions being offered. But when a credential is pulled immediately after pointed criticism and no explanation is provided, it creates the appearance that a dissenting voice is being punished for being dissenting."