Digital platforms reward one thing above almost everything else: a glimpse into how the sausage gets made. I’ve written about this before, and the principle hasn’t changed. People who love your brand want to know everything about it.
"I’ve been in the business for fifty years and have been around some great sports teams, memories and personalities. Why not just go back and reconnect with all these moments and people?"
"If Griffin truly wants to champion sports journalism, his fight shouldn't be with the people entertaining audiences. It should be with the companies that decided entertainment was the better business model in the first place."
"It’s nice to be sought out with the group of people that are also getting sought out, and it should lead to nice growth. More deals like this would be fun"
"I really believe in the future of YouTube. I think that is where our strongest community lies. As we grow, I am protective of keeping that YouTube community and that core community intact."
“As CEO, my focus is on scaling our original IP, growing our strategic and corporate partnerships, and unlocking new opportunities that innovate within the creator economy.”
“I thought it was a really interesting opportunity, and a cool idea. These guys have been innovators in this business and they’ve built a massive, young following."
Digital platforms reward one thing above almost everything else: a glimpse into how the sausage gets made. I’ve written about this before, and the principle hasn’t changed. People who love your brand want to know everything about it.
"I’ve been in the business for fifty years and have been around some great sports teams, memories and personalities. Why not just go back and reconnect with all these moments and people?"
"If Griffin truly wants to champion sports journalism, his fight shouldn't be with the people entertaining audiences. It should be with the companies that decided entertainment was the better business model in the first place."
"In a business where so much of the attention goes to what's struggling — the layoffs, the consolidation, the ratings that slipped — this is a night that points the spotlight at people doing exceptional work."