Tag: Jimmy Pitaro
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ESPN Marketing Their ‘Next’ Leaning Too Far Into Their ‘Past’
"It’s a challenge any network, radio, or television station faces: how to reach the next generation without alienating the current one"
ESPN Chairman Jimmy Pitaro: ESPN Direct-To-Consumer In “The First Inning”
"We thought it was the right thing to do for the sports fan because the trends were not slowing down"
Did the UFC Sacrifice Exposure for a Bigger Check From Paramount, CBS?
"You must wonder—was the focus the exposure or the amount on the check that was cut"
Jimmy Pitaro: ESPN Will Evolve Over Time, Not Replace Cable
"This is really meant to be a fresh new option for sports fans that are currently sitting on the sideline"
ESPN Chairman Jimmy Pitaro: Coverage of NFL Not Changing With League Owning 10% of ESPN
"We’ve been very clear with the NFL from day one that nothing is changing in terms of how we cover the league"
ESPN, WWE Ink Groundbreaking Streaming Deal Set to Launch in 2026
"ESPN will become the exclusive U.S. home for 10 of WWE’s top events including WrestleMania, SummerSlam, Royal Rumble, and Survivor Series."
ESPN Acquires NFL Network and Additional Assets for 10% Equity Stake
"We’re creating a premier destination for football fans"
Major League Baseball, ESPN Resume Discussions as Opt-Out Nears
The mutual opt out of the final three seasons of its $550 million annual agreement between MLB and ESPN included rights to Sunday Night Baseball, the Home Run Derby, and a portion of MLB’s postseason coverage including the wild card round
ESPN Releases Teaser Video For New Direct-To-Consumer Platform
"As we gear up for this next era with our direct-to-consumer offering this fall, we can’t wait to deliver even more unforgettable moments."
Jimmy Pitaro: ESPN Direct-to-Consumer Platform is Not Looking ‘to Get People to Cut the Cord’
"I would say that the way we’re looking at this is being additive."