"This is the biggest season yet for ESPN, and Apple Music is perfect to help carry that energy from Monday Night Football all the way through to the Apple Music Super Bowl Halftime Show.”
"All the all the executives are sitting there going, "Can you make your effing decision, please, so we can put this schedule together on how to divvy up your primetime games, bud."
"As you might imagine, the teams are calling us, the networks are calling us, and everybody wants to lock in the schedule. But it [LeBron's decision] will influence how we set the schedule."
"ESPN has spent years building around star power, and no two stars shine brighter than McAfee and Smith. With New York celebrating its first NBA title in more than five decades, the timing couldn't be better."
"The ratio between current discussion and recycled nostalgia felt completely out of balance. This approach seemed better suited for a podcast audience than a network television production."
"The distinction between injury and load management is almost irrelevant. The outcome is the same: games that are supposed to carry weight end up diluted."