Tag: Mark Shapiro

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The Industry According To: Kathleen, Kesley, & Chris, Columbia Records

"Relationships matter. Analytics matter. Being able to speak the language matters."

Why TikTok Followers Don’t Equal Radio Talent

"Some creators can. Others simply do not translate."

Tom Brady’s Viral Weekend Was A Business Lesson Sports Media Missed

"Far too many were eager to mock a staged wrestling angle, a promotional appearance, or a calculated branding move that they overlooked what was actually happening."

Why Cumulus Sees Xperi Data as a Big Data Breakthrough for Radio

"We're excited because we feel this is a step forward in using technology to change the way people think about radio. This is really the big data moment for radio, at least as we see it."

Pat McAfee Reportedly Could Earn $60 Million per Year From ESPN With Contract Extension

"His existing arrangement includes a licensing agreement for The Pat McAfee Show that pays over $17 million per year — plus separate contracts for College GameDay and other ESPN contributions."

TKO President Mark Shapiro: WWE, UFC Events In Saudi Arabia Still On Amid Ongoing Middle East Tensions

"All systems go, but as you'd expect, we're going to monitor the situation."

Toronto Blue Jays Analyst Buck Martinez Retires

"It has been a fantastic journey with Sportsnet, the Blue Jays and the wonderful Blue Jays fans all over the world."

Mark Shapiro: Infiltration of Sports Betting Into ESPN Programming a “Total Turnoff”

"I just hope this means we will not have to endure sports betting conversation infiltrating ESPN’s programming in the way it has, especially this football season"

Mark Shapiro: ESPN Was “In the Mix” To Retain UFC Media Rights

"We set our sights on talking with everybody else"

TKO President Mark Shapiro: New UFC Rights Agreement Will Allow CBS To Air Numbered UFC Events

"To us, it was important to have CBS play a big component in this"

ESPN, WWE Ink Groundbreaking Streaming Deal Set to Launch in 2026

"ESPN will become the exclusive U.S. home for 10 of WWE’s top events including WrestleMania, SummerSlam, Royal Rumble, and Survivor Series."

Dana White: UFC “Likely” To Have Multiple Partners With New Media Rights Agreement

"Everything is going well. We’re happy with the discussions we’re having"

Mark Shapiro: ‘Stephen A. Smith Draws Eyeballs’

"There aren’t a lot of talent left these days on air that are of the unicorn ilk that he is."

TKO President Mark Shapiro Says WWE ‘Keen’ to Renew Peacock Agreement

“They are making it a priority, so we're keen to renew with them.”

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Why TikTok Followers Don’t Equal Radio Talent

"Some creators can. Others simply do not translate."

Tom Brady’s Viral Weekend Was A Business Lesson Sports Media Missed

"Far too many were eager to mock a staged wrestling angle, a promotional appearance, or a calculated branding move that they overlooked what was actually happening."

Why Cumulus Sees Xperi Data as a Big Data Breakthrough for Radio

"We're excited because we feel this is a step forward in using technology to change the way people think about radio. This is really the big data moment for radio, at least as we see it."

A.I. in Radio: Where Is the Uncrossable Line?

"A.I. does not live in local markets, play games at your remotes, connect with listeners, or comprehend what culture you have built inside your cluster."