For years, people compared a 60 Minutes correspondent chair to a Supreme Court seat: once you got it, it was yours for life. This year proved that's not actually true.
"If the podcast industry is willing to recognize 30 seconds of listening as worthy of credit over "genuine engagement," then radio has every right to examine whether its own standards should evolve as well."
The sports media continues to react to yesterday's feud between Barstool Sports founder Dave Portnoy and 670 The Score host Dan Bernstein, caused when...
Utilizing its deep roster of hosts and various distribution platforms, the outlet will provide live coverage of the three-day event emanating from Detroit, Mich. that is expected to help shape the future of the Bears organization and NFL football in Chicago.
"If the podcast industry is willing to recognize 30 seconds of listening as worthy of credit over "genuine engagement," then radio has every right to examine whether its own standards should evolve as well."
Here’s the question: Will another research company have an opportunity to overthrow King Nielsen? Will radio and audio measurement change? I expect we’ll see a new landscape by the end of the decade.