Tag: NBC Sports

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The Industry According To: Kathleen, Kesley, & Chris, Columbia Records

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"Relationships matter. Analytics matter. Being able to speak the language matters."

Why TikTok Followers Don’t Equal Radio Talent

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"Some creators can. Others simply do not translate."

Tom Brady’s Viral Weekend Was A Business Lesson Sports Media Missed

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"Far too many were eager to mock a staged wrestling angle, a promotional appearance, or a calculated branding move that they overlooked what was actually happening."

Why Cumulus Sees Xperi Data as a Big Data Breakthrough for Radio

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"We're excited because we feel this is a step forward in using technology to change the way people think about radio. This is really the big data moment for radio, at least as we see it."

Josh Elliott Heading To CBS News

Television BSM Staff BSM Staff -
Veteran journalist Josh Elliott will join CBSN, CBS News' 24/7 digital streaming news service, as an anchor later this month, the network announced Tuesday. Elliott,...

Rebecca Lowe Signs 6-Year Deal With NBC Sports

Television BSM Staff BSM Staff -
English football presenter Rebecca Lowe has signed a six-year contract to host NBC Sport's coverage of the Premier League in the United States through...

NBC Sports To Cover Super Bowl 50 Across All Platforms

Television Jason Barrett Jason Barrett -
NBC Sports Group’s broadcast, cable, digital and radio platforms will cover Super Bowl 50 in San Francisco, Calif., in the week leading up to...
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Why TikTok Followers Don’t Equal Radio Talent

Columns 0
"Some creators can. Others simply do not translate."

Tom Brady’s Viral Weekend Was A Business Lesson Sports Media Missed

Columns 0
"Far too many were eager to mock a staged wrestling angle, a promotional appearance, or a calculated branding move that they overlooked what was actually happening."

Why Cumulus Sees Xperi Data as a Big Data Breakthrough for Radio

Radio 0
"We're excited because we feel this is a step forward in using technology to change the way people think about radio. This is really the big data moment for radio, at least as we see it."

A.I. in Radio: Where Is the Uncrossable Line?

Columns 0
"A.I. does not live in local markets, play games at your remotes, connect with listeners, or comprehend what culture you have built inside your cluster."